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Perry Marshall – 80-20 Masterclass 2024

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 Perry Marshall – 80-20 Masterclass 2024

EmilienOof

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Here’s What’s Included:

SESSION 1: 80/20 Racking the Shotgun & Eradication (Business units, marketing channels, employees, vendors, product lines)


A 30-minute exercise drops 4-6% of your top-line revenue into your BANK ACCOUNT with NO increase in sales. (Take your sales, divide by 20 and deposit that amount in your checking account. Will it make a difference in your life?)

How to graciously “fire” money-sucking, time-sucking clients and customers so that not only do they not give you a 1-star Google review, they thank you for setting them free

How to locate invisible “black holes” that suck your time, energy and money, don’t produce profit – how to cut fat and not touch a millimeter of muscle

You ARE (already) taping dollar bills to 10% of everything you sell – so, by re-orienting the way you evaluate your clients, products and services, you can make more and do less (In fact, if I fail to prove this to you in the course, you can ask for your money back and get a cheerful refund)

The counter-intuitive subtraction strategy for product and service planning that sharpens your Unique Selling Proposition while simultaneously cutting your hard costs by 20%

Not only does 20% of what most companies sell lose them money… sometimes it’s as much as HALF. In other words… it’s possible that as much as HALF of what you do and sell – HALF of what your biggest client does and sells – is not only necessary but propels them backwards

How to eliminate waste everywhere, without becoming “the dreaded hatchet man”

How to send the ONE calculated signal that most ignore, but a few respond to

The ONE thing that is more important than all the sales methods, copywriting techniques, and negotiation tactics in the world

How to identify, in advance, the entrepreneur’s worst nightmare: THE DESERT MIRAGE: The “juicy” “attractive” “sexy” prospect – or client – or market – that doesn’t have the money. Or doesn’t care…. the person who won’t be persuaded by anything… and filter them out so you don’t die of thirst!

The one thing you must do before you bet your time or money on any sales or business project…The sordid, embarrassing story of what happened when I was afraid to do this



Sales Page:
 

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