Winning Game Plan: Sports Management
Facility Management | Finance | Sports Analytics | Ethnography | Sports Marketing
What you will learn:
Gain insights into sports management history, modern governance structures, and the evolving legal landscape of the sports industry.You’ll explore the principles of sports ethics, the responsibilities of observing sports ethics, and the best practices for team leadership and management.
You’ll learn about sports facility management, program-based matrix structures, venue security, emergency management, and sustainability.
Learn about budgeting, financial reporting, cash flow and risk management, investment planning, plus a quick overview of sports organization finances.
You’ll know how sports analytics can help decision-makers improve team performance, enhance fan experiences, and boost revenue in sports management.
You'll learn what affects athlete performance, including nutrition, training, recovery, injury prevention, ethnography, and three categories of methods.
Learn to develop and implement business plans, manage finances and sponsorships, handle HR, sports marketing, and engage sports consumers effectively.
Learn about branding, protecting your brand, creating value in sports, ethical partnerships, strategic trading, and various sports products/services.
Learn about product distribution, pricing, promotions, working with talent agents, sports sponsorships, and international media marketing.
Learn sports marketing fundamentals, management processes, and strategies to boost sales and profitability through sports marketing.
Engage with materials, notes, and quizzes to enhance your learning in Winning Game Plan: Sports Management and Marketing.
Use the Winning Game Plan: Sports Management and Sports Marketing audiobook to enhance learning in each unit.
You’ll receive tutor support & communicate with the tutor through the inbox.
You’ll obtain a certificate of completion in Winning Game Plan: Sports Management and Sports Marketing.