Gen-Z for Change, formerly called TikTok for Biden, (Spanish: Gen-Z X el Cambio, formerly Gen-Z por el Cambio) is an American non-profit advocacy organization, founded in 2020 that uses social media to promote civil discourse and civil action among members of Generation Z. It consists of a core team of 15–20 people and a coalition of over 500 content creators and activists, and partners with influencers, activists and celebrities to produce multimedia content. Its advocacy addresses a wide range of topics such as abortion rights, COVID-19, student debt cancellation, climate change, income inequality, social inequality, immigration, racial justice, gun control, foreign policy, voting rights, and LGBT issues. Collectively, Gen-Z for Change's members have 540 million followers and receive 1.5 billion monthly views on social media.
Gen-Z for Change has received significant news coverage for its activities, including a one-hour briefing with the White House for 30 prominent TikTok content creators about the United States’ strategic goals regarding the war in Ukraine (which was parodied by Saturday Night Live), protests against companies such as Starbucks and Kroger for anti-union firings, and abortion-rights advocacy following the U.S. Supreme Court's decision to overturn Roe v. Wade in June 2022. Olivia Julianna, one of Gen-Z for Change's political strategists, raised more than $2 million in donations to abortion funds across the country through the organization after U.S. Representative Matt Gaetz ridiculed her appearance in July 2022.
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