How to validate an idea: Market Research for Business Owners
2 weeks to accelerating clarity and confidence in a new marketWhat you'll learn
- How to estimate the size of your market, identify market segmentation and trends
- How to estimate the potential cost and ROI of any business before starting up
- How to identify your competitors and analyze their offers, positioning, marketing strategy, target audience, and sales channels
- How to use tools like GoogleTrends, SparkToro, AnswerThePublic, and others to understand your target customer better
- How to study your target audience. What questions to ask them and how to collect data to draw valuable insights without dedicating a big budget to it
- How to use tools like Zoominfo, Semrush, SimilarWeb, Crunchbase, and others to speed up this process and increase the quality of insights
- How to prepare a SWOT analysis and comparison scorecards for selected markets
- How to structure your research and visualize information in a clear way
- How to create an effective business plan and pitch deck from scratch
- Lifehacks and tools for a fast and effective google search
