TOP RATED - Public Relations - Publicist PR Masterclass
#1 Learn how to do PR, gain coverage and publicity in the press and be a publicistWhat you'll learn
- PUBLIC RELATIONS and how to be a Publicist...
- Gaining publicity in national newspapers and magazines - The Times, Telegraph, New York Times, VOGUE, Harpers Bazaar and more!
- The Importance of good branding and imagery to make or break a news story
- How a publicist gets key messages right for brand and services
- How to increase profits of a company by consistently keeping them in the press
- How to write a press release
- Brainstorming stories for a brand
- Over 20 ideas for story-telling, adding layers and dimensions to press stories
- Planning a PR calendar and activity
- How to deal with celebrities
- Over 25+ real-life press release examples
- Building a journalist target list
- Dealing with journalists and pitching stories
- Gifting journalists
- PR hacks & tips such as embargoed and 'Sunday for Monday' stories
- How to collect and keep track of press cuttings
- Asking PR agencies the right questions
- PR during covid and post covid
- You receive a black book of contacts to do your own PR
