Hi, My name is Brett. 
I started Designjoy back in 2017. I had 0 followers and $0 in revenue. One year later, I was making as much as my full-time job as a designer. Four years later, I was making more in a single month than I was making all year at my full-time job and finally made my decision to quit my day job altogether. Today, I’ve been running Designjoy for nearly 6 years, and have worked with hundreds of dream clients.
Now, I teach others not only how to build successful productized services, but ones that allow for the ultimate level of freedom and flexibility, while not making the same mistakes I made along the way. I genuinely look forward to my work & doing what I love. And I’ve made more in the past 2 years than I would have made 21 years of working as a “normal” designer. I think it’s fair to say that productized services have completely changed my life. And they can change yours too.
Lessons:
I started Designjoy back in 2017. I had 0 followers and $0 in revenue. One year later, I was making as much as my full-time job as a designer. Four years later, I was making more in a single month than I was making all year at my full-time job and finally made my decision to quit my day job altogether. Today, I’ve been running Designjoy for nearly 6 years, and have worked with hundreds of dream clients.
Now, I teach others not only how to build successful productized services, but ones that allow for the ultimate level of freedom and flexibility, while not making the same mistakes I made along the way. I genuinely look forward to my work & doing what I love. And I’ve made more in the past 2 years than I would have made 21 years of working as a “normal” designer. I think it’s fair to say that productized services have completely changed my life. And they can change yours too.
Lessons:
- Full-time or part-time
- Build a team or go solo
- Keep it ASAP (as simple as possible)
- You can make it without a following
- Why you’re starting the first place
- Niche down, or not
- How to position yourself
- You don’t need a big budget
- Define your packages
- What should I charge
- Building a strong portfolio
- Designing a killer site
- Choose your tools
- Managing payments
- Common mistakes to avoid
- Pitch effectively
- Finding your first client
- Never work for free
- Build in public
- Don’t underestimate communities
- Creating micro-resources
- The 15 min sales call
- Overview of my process
- Communicating with clients
- Operate without meetings
- Upselling clients
- and more!
