Design & Develop Unique Customer Value / Selling Proposition
USP Meaning and Examples; J&J and Danone Best Practices; Help for marketing using unique product selling pointWhat you'll learn
- Understand what is a Value Proposition
- Understand why do you need to have a Winning Value Proposition
- Learn how to develop a Winning Value Proposition using tools like Customer Insight Generation, Concept Development and Testing
- Develop a Winning Value Proposition for your current or new business!
- Real Life Case Reviews