MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 3.77 GB | Duration: 3h 4m
The most complete, practical + up to date product management course. Get hired as a product manager + grow your products
What you'll learn
Understand the end-to-end product development process and the role of a product manager.
Develop relevant product management skills by building a product from idea to launch.
Grasp the Product Lifecycle and its universal application.
Comprehend the modern Product Development Process embraced by both Fortune 500s and Startups.
Identify ideas worthy of pursuit and resource allocation.
Uncover customer pain points and assess core product problems.
Find and compare competitors, distinguishing between types.
Conduct effective User Research, including customer interviews and persona building.
Differentiate between wireframes, mockups, and prototypes.
Skillfully sketch wireframes and create them at an intermediate level.
Develop user personas based on qualitative and quantitative data.
Craft epics, user stories, and run various MVP experiments.
Evaluate and track product metrics using frameworks like AARRR and HEART.
Apply key frameworks and tools such as Design Thinking, Agile, and Customer Journey mapping.
Create product and feature roadmaps.
Build a product backlog, prioritize features, and calculate team velocity.
Understand the differences between Agile and Waterfall development.
Communicate effectively with stakeholders, including engineers, designers, and executives.
Gain insight into software development concepts, from APIs to programming frameworks.
Practice solution ideation and learn problem and solution prioritization techniques.
Manage risks associated with solution design and development.
Explore ten common prototyping techniques, from fake door tests to no-code prototypes.
Requirements
No product management experience needed - I'll teach you everything you need to know
A computer/smartphone/tablet with access to the internet
No paid software required
Description
As the most up-to-date and exhaustive Product Management course on Udemy, this program is meticulously designed to equip you with the essential skills, knowledge, and insights needed for a successful career in Product Management.Why Should You Learn Product Management?In today's job market, Product Managers are in high demand, with over 3,000+ global job listings offering an average annual salary of $100,000. The increasing recognition of the pivotal role Product Management plays in a company's success has created an unprecedented demand for skilled professionals in this discipline.Why Choose This Course?Unlike other fields, there are no specific degrees or certifications for Product Management. Many aspiring Product Managers find their way through luck or connections. This course bridges this gap, offering a structured curriculum that covers the entire spectrum of Product Management, from ideation to market research, UX wireframing, prototyping, technology, metrics, and project management.Your Instructor:Led by Finn Prietzel, the product manager of a German news app, this course provides insider knowledge and real-world insights. Finn has advised major companies, founded two mobile app startups, and imparted digital product development skills within corporate giants.What You'll Learn:Understand the complete Product Lifecycle and its universal applicability.Master the modern Product Development Process adhered to by Fortune 500s and startups alike.Identify valuable ideas and learn how to allocate resources effectively.Uncover and address customer pain points, enhancing your product problem-solving skills.Conduct User Research with precision, including effective customer interviews and persona building.Differentiate between wireframes, mockups, and prototypes, creating them at an intermediate level.Develop user personas based on qualitative and quantitative data.Craft compelling user stories, run various MVP experiments, and evaluate product metrics strategically.Gain insight into Agile and Waterfall development, effectively communicating with stakeholders.Course Highlights:10+ hours of in-depth lessons covering essential frameworks and methodologies such as Design Thinking, Lean, Agile, Scrum, Customer Journey Mapping, Impact Mapping, and Business Model Canvas.Downloadable PDF cheat sheets for quick reference and reinforcement of course content.Access to a vibrant learners community, fostering connections with fellow students for support, questions, and accountability.Continuous updates with new course lessons and resources to reflect industry trends and learner feedback.Upon request, receive a signed Certificate of Completion, validating your mastery of Product Management principles.Don't miss this opportunity to propel your career forward. Enroll now and become a Product Management expert – from zero to hero!
